Competency Evaluate psychological theories and

28 May Competency Evaluate psychological theories and

Posted at 13:58hin Business & Finance / Operations Management by

Competency
Evaluate psychological theories and their insights into the widely varying opinions and attitudes that are expressed through social media.
Student Success Criteria
View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane.

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*Format in APA and don’t forget to cite your sources.*
Instructions
We have been looking at different psychological theories and the way we can use them to better examine social media. For this assignment, you should choose yourself or another person (such as a celebrity or a politician). Spend some time looking through your/their social media accounts: Facebook, Twitter, Instagram, Pinterest, etc. Then write your analysis, being sure to cover these points:

A good introduction including who your subject is and a good overview of them and their social media use
Examples and discussion of schema/script theory in your subject
Examples and discussion of cultivation theory in your subject
Examples and discussion of agenda-setting theory in your subject
Examples and discussion of social learning in your subject
Examples and discussion of uses and gratifications theory in your subject
Conclusions

Rubric
Criterion 1
A – 4 – Mastery
Clearly listed the ten people that you plan to interview (divided by cohort) and provided a brief description of each along with why you chose each person.
Criterion 2
A – 4 – Mastery
Clearly described what you learned from your interviews and related the findings to cultivation theory and socialization theory in a two page paper.
Criterion 3
A – 4 – Mastery
Clearly described what you learned from your research on articles related to social media and societal attitudes.
Criterion 4
A – 4 – Mastery
Paper, lists, and explanations were formatted correctly.
Criterion 5
A – 4 – Mastery
Provided a correctly formatted APA reference page with at least 3 credible sources to support research.
Criterion 6
A – 4 – Mastery
Demonstrated effective usage of English grammar and mechanics. 0-2 errors in English grammar and mechanics observed.

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